Page 10 - Black Velvet Rock Music Magazine Issue 92
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there, rather than starting from something that’s Mr. Scarlett’s Freakshow”, and so the guy who’s light bulb and it just didn’t make the video. That
kind of fictional, doing something that’s more on stage doing a lot of the magic and stuff, that’s was crazy. All the stunts we did in that video are
real and raw, then adding our little twist to it. But supposed to be Mr. Scarlett. That ties it all back pretty eccentric and out there.”
in terms of the characters, I think we do share to how the band started, where it all came from, Some of the band’s other videos have
similarities, but the characters are definitely the sort of.” equally funny stories. “With ‘Never Stop’, there
exaggerated versions of each of us.” are scenes where I’m carrying a coffin in the
Chad says there’s a character on the front peaking of the video for ‘Crazy’, Chad video,” remembers Chad. “Röbby built the coffin
cover of their first EP, ‘A Dance You Won’t For- Sexplains how they’re always trying and he was saying, “Yeah, I’m going to start
get’, who also shows up in the video for ‘Crazy’. something crazy and to outdo themselves in work on it,” and I was, “Make it heavy,” so on
“It’s this guy that’s bowing on stage. We nick- their videos. “Like for ‘Crazy’, the music video, camera it actually looks like it’s a genuine reac-
named him Mr. Scarlett. We threw a little ode to there’s a part in there where London eats a light tion when I’m carrying this coffin, and it’s actually
that in the video of ‘Crazy’. The guy that ushers bulb. It literally shows him in the video biting really heavy. I literally had to pull it by this big,
you into the freak show, he says “Welcome to down on it but he actually ATE a piece of the heavy chain, and there’s a part in the video, it
never ended up making the edit, but I pull it song, ‘Maybe I’. “The ambition was to shoot commemorate the tour. “We had done
for maybe about 20 minutes and the coffin portions of it throughout the U.S. while we about six tours just of the US up until that
completely collapsed and fell apart. Luckily, were on tour to give different environments, point and this was our first time in the UK
we got all the shots we needed to before it so that was something that we had never and we felt so welcomed there,” says Chad.
happened, but it was pretty funny that when tried before. Every time we do a video we “It literally felt like we had played there mul-
he actually set out to make it originally, he try something new and keep pushing our- tiple times. Just the amount of respect that
actually made it really heavy and I had a selves.” we were given from the crowds every single
bruise all the way across my shoulders that The video for ‘Burn Out The Night’ was night, I just wanted to commemorate that. I
was in the shape of the chain from me filmed in Bristol while the band were on have an Ashes To Angels tattoo as well that
pulling it.” tour in the UK supporting Ashes To Angels. I got on that tour. It was just such a wonder-
The band’s newest video is for the The tour saw Chad get a tattoo of the UK to ful experience and it was our first time tour-
FAREWELL, MY LOVE